Doppelgängers R-Us
Measure your life, looks and self worth against somebody with a far better existence than yours. What fun!
THE PERFECT GIFT FOR: the friend who posts nothing but selfies with existential captions. They probably won’t get it, but at least it will get them looking up the meaning of the word doppelgänger.
ABOUT THE SERIES:
It’s hard to remember life before Google. Previous to the internet, if you needed information- a product or a service- your best bet was to turn to the Yellow Pages to find what you needed.
Somewhere along the line, we took the concept of asking for help and took it a little bit too literally- each day thousands of weird and intimate questions are typed into Google, asking an algorithm and big business to help us find our way in life, not just for shopping or information.
This series of seven prints takes actual ridiculous questions that are popular or common on Google and present them visually circa 1989 or so… in the Yellow Pages ad section.
A3 black print on pale yellow 80gsm paper.
Measure your life, looks and self worth against somebody with a far better existence than yours. What fun!
THE PERFECT GIFT FOR: the friend who posts nothing but selfies with existential captions. They probably won’t get it, but at least it will get them looking up the meaning of the word doppelgänger.
ABOUT THE SERIES:
It’s hard to remember life before Google. Previous to the internet, if you needed information- a product or a service- your best bet was to turn to the Yellow Pages to find what you needed.
Somewhere along the line, we took the concept of asking for help and took it a little bit too literally- each day thousands of weird and intimate questions are typed into Google, asking an algorithm and big business to help us find our way in life, not just for shopping or information.
This series of seven prints takes actual ridiculous questions that are popular or common on Google and present them visually circa 1989 or so… in the Yellow Pages ad section.
A3 black print on pale yellow 80gsm paper.
Measure your life, looks and self worth against somebody with a far better existence than yours. What fun!
THE PERFECT GIFT FOR: the friend who posts nothing but selfies with existential captions. They probably won’t get it, but at least it will get them looking up the meaning of the word doppelgänger.
ABOUT THE SERIES:
It’s hard to remember life before Google. Previous to the internet, if you needed information- a product or a service- your best bet was to turn to the Yellow Pages to find what you needed.
Somewhere along the line, we took the concept of asking for help and took it a little bit too literally- each day thousands of weird and intimate questions are typed into Google, asking an algorithm and big business to help us find our way in life, not just for shopping or information.
This series of seven prints takes actual ridiculous questions that are popular or common on Google and present them visually circa 1989 or so… in the Yellow Pages ad section.
A3 black print on pale yellow 80gsm paper.